Manage... Personalise... Deliver... Analyse...
Data Management |
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Number of contact records in database |
500 |
5000 limit |
Unlimited |
Unlimited |
Historical access to reports and campaigns -number of months stored |
6 |
12 |
24 |
60 |
Automatic bounce handling |
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Data cleanse and de dupe on upload |
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Amend contact details on-screen, or re-import to refresh the data |
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Online sign-up form |
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Suppression list management - bulk import all unsubscribes |
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Number of mailing lists / address books |
1 |
5 |
Unlimited |
Unlimited |
Number of customisable data fields (in addition to 5 default variables) |
1 |
5 |
10 |
Unlimited |
Custom adjustable hard and soft bounce management thresholds |
fixed |
fixed |
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Export soft and hard bounces and unsubscribes by date range, campaign or total amount |
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API to connect maxemailer to your back data system refreshing the data with all unsubscribes, soft and hard bounces |
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Domain suppression |
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Data integrity scoring |
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API connectors to integrate maxemailer with third party applications (eg your CRM system) |
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Third Party App integration, allowing you to use maxemailer within a third party platform |
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Segmentation Data Query Builder (including queries by contact history data), updated in real time |
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Mappable data, on import |
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Geomap segmentation (coming soon) |
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Create |
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Easily create your campaigns using “Point and Click” technology |
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Built in Spam Assassin spam checker |
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Personalise your email content at the touch of a button |
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Add external web links to your email content at the touch of a button |
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‘Refer a Friend’ link |
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WYSIWYG editor |
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Number of personalisable fields (in addition to 5 default variables) |
1 |
5 |
10 |
Unlimited |
Template library, including 12 simple to edit HTML templates |
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Template Library including 88 free, professionally designed generic templates |
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Easily upload your design templates into maxemailer |
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‘Add to social networks’ link |
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Dynamic Content |
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Advanced spam checker with breakdown by desktop client, server and gateway firewalls (usage charge applies) |
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Easy image-resizing tool |
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Personalised preview |
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Survey Builder - Easy online survey building, with automatic, population of response data into your maxemailer lists (monthly charge applies). |
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Microsite Builder, for quick and easy creation of dedicated landing pages for your email campaigns |
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Document linker - link to and launch PDFs, and any other documents, directly from your marketing emails, in one quick step. |
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Test |
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Free, unlimited test sends |
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Inbox Preview (usage charge applies) |
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Subject line split testing |
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Email content split testing (coming soon) |
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‘Friendly from address’ split testing (coming soon) |
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Send |
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Multipart delivery |
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Schedule campaigns to be sent in the future |
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Triggered emails following web form submission |
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Send from your companydomain.com (set-up charge applies) |
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Generic, account-wide auto responder for all email replies |
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Auto responder for email replies, customisable by campaign |
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Outbox, with campaign ‘pause’ button |
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Triggered emails based on recipient action (coming soon) |
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Custom event triggered emails (eg Upsell email sent automatically to any customer who orders product A, or who's Birthday it is) |
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Series triggered emails (eg 4-stage subscription renewal programme) |
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Reporting |
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Graphical representations of your results |
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Delivered and open rates |
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Links clicked - by link name and URL |
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Forwards |
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Replies |
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Bounces and unsubscribes |
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Drill down to individual recipients |
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Overlay, hotspot report |
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Print out board room ready reports |
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Unlimited export of the reporting stats |
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Generate “Hot Prospects” reports to further target your lists |
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Filter results by Link Name to generate follow-up campaign lists |
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Social network bookmark views |
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Compare reports from different campaigns |
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Schedule report update, emailed to up to 5 colleagues per campaign |
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Automatic list/address book generation for follow-up campaign campaigns based on filtered results |
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Website page and path tracking |
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ROI tracking from email to website conversion, by numerical and alpha codes |
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Report by top 10 domains |
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One-click Google Analytics tracking code tool |
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Geomap of results (coming soon) |
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Contact history reporting |
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Support |
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Online FAQ and Help |
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Free unlimited Email support |
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Free telephone support |
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For first |
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Dedicated Account Manager who knows your business |
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Account Management |
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Number of licensed users |
1 |
3 |
10 |
Unlimited |
User permissions management |
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Hierarchical Parent and Child accounts (Chargeable per Child Account) |
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* Ongoing telephone support available to Maxemailer Maxepro, at £35 p.m